February 6, 2024

Equativ Integrates Samba TV Data Into Ad Buying Platform

Equativ said it has integrated audience data from Samba TV into its ad buying platform. Advertisers will be able to use Samba TV’s first-party data to manage audience reach, frequency and retargeting across connected TV.

See full article >
ProductsAudienceMeasurementTV DataIdentitySamba AI
SolutionsAgenciesBrandsTV NetworksPublishers
ResourcesBlogReportsStrategy Guides
Case Studies
Videos
State of Viewership
About UsCompanyPartnersCareersNewsletter
LegalPatentsPrivacy Policy
OtherAd Specs
Interactive Advertising Bureau (IAB)Interactive Advertising Bureau United Kingdom (IAB UK)Interactive Advertising Bureau Australia (IAB AU)ARF, Advertising Research FoundationNAI, Network Advertising InitiativeANA, Association of National Advertisers
Supporting Members:
Interactive Advertising Bureau (IAB)Interactive Advertising Bureau United Kingdom (IAB UK)Interactive Advertising Bureau Australia (IAB AU)ARF, Advertising Research FoundationNAI, Network Advertising InitiativeANA, Association of National Advertisers
Your Privacy Choices
CCPA Opt-out ToolNAI Consumer Opt-outPrivacy PolicySamba TV Terms of ServiceCookie PolicyCareers
Supporting Members:
Interactive Advertising Bureau (IAB)Interactive Advertising Bureau United Kingdom (IAB UK)Interactive Advertising Bureau Australia (IAB AU)ARF, Advertising Research FoundationNAI, Network Advertising InitiativeANA, Association of National Advertisers
© Copyright 2024 | Samba TV, Inc.