Platform and Publisher partners in the Samba TV Advantage program maximize revenue by enriching their dataset with the industry’s most comprehensive and representative TV data
Samba empowers all types of platform partners that leverage our TV data to understand viewership behavior, advertising effectiveness, as well as provide targeting solutions to advertisers
Publisher partners maximize revenue by integrating Samba TV data into their own tools, or leveraging Samba’s independent measurement solutions to prove the overall value of ad campaigns
Samba's ACR is integrated into 24 Smart TV brands globally, the most in the industry, which results in TV data that is unbiased and highly representative