August 27, 2021

‘The Suicide Squad’ Most Watched DC Film On HBO Max In Samba TV Households, But Trails ‘Mortal Kombat’

EXCLUSIVE: Here’s some data we haven’t seen yet: The 17-day U.S. household viewership for Warner Bros movies released this year on HBO Max, with James Gunn’s The Suicide Squad registering 4.7 million households through its first three weekends of release on the service. All of this comes from Samba TV, which measures streaming viewership in 3 million U.S. smart TV households. The analytics organization doesn’t measure mobile viewing, and it clocks viewership over a 5-minute interval.

See full article >