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Aquila Partners with Samba TV to Advance Streaming Video Measurement for First-of-its-Kind Cross-media Platform
October 21, 2025
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Industry Coalition Launches Ad Context Protocol (AdCP): Open Standard for Agentic Advertising Infrastructure
October 15, 2025
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Snap and Samba TV Study Demonstrate Impactful Entertainment Outcomes Across Streaming and Theatrical Releases
October 2, 2025
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Samba TV and MediaTek Deploy EdgeAI on Connected TVs Globally, Ushering in a New Era of Privacy-preserving, Contextual CTV Advertising
September 4, 2025
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SBS Highlights Effectiveness of Advertising in Uncluttered Environments
September 3, 2025
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Samba TV Selects Tenured Adtech and Media Executive to Lead Continued Commercial Growth in DACH and Nordic Regions
August 28, 2025
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Samba TV Launches Snowflake Native App for Identity Matching to Power AI-driven Media Analytics and Optimization
August 14, 2025
Read moreSamba TV Report Finds Advertiser Confidence is Up with 68% of Top 100 Brands Accelerating TV Advertising in First Half of 2025
August 7, 2025
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