Use actionable insights with bottom-funnel tune-in measurement!

Determining the value of your advertising is never simple, especially when it comes to measuring outcomes. Walled gardens are grading their own homework by measuring their own media, and traditional measurement behemoths are losing share and accreditations due to wildly inaccurate reporting. Samba TV’s latest guide charts a path towards an accurate and efficient understanding of the holistic bottom-line value of ad spend. 

‍

Download “How Measuring Tune-In As A Conversion Can Drive Viewership” for more insights into:

‍

• Why holistic tune-in measurement is so important for entertainment advertisers
• Which outcome-based metrics result in effective bottom-funnel measurement (besides conversion)
• How to optimize tune-in with cross-platform measurement

‍