The State of Viewership Webinar: Top Trends from 2020 & Predictions for 2021


Becky Calejo
Associate Director of Marketing
Feb 10, 2021

As the industry evolved in the pandemic, hear how linear and OTT viewership fared at the end of 2020, and learn about the trends that will unquestionably continue.

Watch Samba TV's webinar, recorded on February 10th, 2021, for a deep dive into viewership data and insights ​featured in our Q4'20 State of Viewership Report and find out how to navigate these new viewing behaviors in 2021.

Learn more about:
- Why sports viewership is down year-over-year, plus highlights from Super Bowl​ LV
- How box office hits are finding strong economics in direct-to-streaming​
​​- Samba TV’s top viewership predictions for the year and how the industry will be impacted

You can also download our Q4'20 State of Viewership Report below.

Download the report

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