In this Samba TV webinar, we take a deeper look into the latest trends featured in our Q3’21 State of Viewership Report, plus share expert tips on how to drive effective holiday strategies using TV data.

Watch the webinar on-demand for insights covering:

• Macro viewer trends across global media markets
• Recent industry performance for Linear and CTV advertising
• Direct-to-steaming movies and live sports viewership
• Tips on how to use TV data for holiday campaigns including planning, targeting, and measurement