Samba TV analyzed approximately 33 billion hours of linear and streaming viewership to provide insight into how international audiences consumed content during Q3 2021. Our quarterly report shares a look at the “new normal” solidifying across viewership on linear and streaming and dives into how Q3 was a breakout quarter for advertising with massive quarter-over-quarter growth across ad categories in each market.
Download the Q3'21 State of Viewership Report below for more insights into:
Samba TV analyzed approximately 33 billion hours of linear and streaming viewership to provide insight into how international audiences consumed content during Q3 2021. Our quarterly report shares a look at the “new normal” solidifying across viewership on linear and streaming and dives into how Q3 was a breakout quarter for advertising with massive quarter-over-quarter growth across ad categories in each market.
Download the Q3'21 State of Viewership Report below for more insights into:
Our mission is to create data at the heart of TV, powering a more scientific approach to advertising and a better viewing experience for everyone.
Audiences are enjoying more television content today. As viewership rapidly shifts across a growing set of innovative platforms, formats and devices, we provide real-time insights to help drive business decisions.
Samba TV enables marketers to build engaged audiences, and empowers viewers to spend more time with programming and brands they love. We believe data should be independent, not monopolised by walled gardens that measure their own media.
We utilize our AI/ML driven tech stack and comprehensive, accurate first-party data that is gathered from 24 leading CTV brands globally, to power real-time decision making and optimise audiences' consumer journey across an expanding slate of platforms.
Our mission is to create data at the heart of TV, powering a more scientific approach to advertising and a better viewing experience for everyone.
Audiences are enjoying more television content today. As viewership rapidly shifts across a growing set of innovative platforms, formats and devices, we provide real-time insights to help drive business decisions.
Samba TV enables marketers to build engaged audiences, and empowers viewers to spend more time with programming and brands they love. We believe data should be independent, not monopolized by walled gardens that measure their own media.
We utilize our AI/ML driven tech stack and comprehensive, accurate first-party data that is gathered from 24 leading CTV brands globally, to power real-time decision making and optimize audiences' consumer journey across an expanding slate of platforms.
“Samba gave us the platform to reach our audience and stay top of mind”
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