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State of viewership

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H1 2023 U.S. State of Viewership Report

Insights from approximately 45 billion hours of linear and streaming

Cannes 2023 Recap: Samba TV Hits the French Coast for a Week of Industry Discussions

Author

Katie North-Fisher

Director, Corporate Communications

2023 State of Diversity on TV: 4 Must-know Takeaways for Advertisers

Author

Assoc. Director of Marketing Insights & Content

Fireside Chat with PepsiCo & TBWA: How to Earn Engagement with Disruptive Creativity

Author

Director of Marketing & Events

2023 State of Diversity on TV

Author

Release Model Spotlight: Takeaways From Our Analysis

Author

Assoc. Director of Marketing Insights & Content

The Power of a Holistic ACR & STB data Strategy in Audience Targeting

Author

Product Marketing

Samba TV & Amazon Ads Present: 3 Strategies for More Efficient Advertising with TV Data

Author

Director of Marketing & Events

NewFronts 2023 Recap: Samba TV Takes the Stage to Discuss the Future of Measurement

Author

Katie North-Fisher

Director, Corporate Communications

10 Strategies for This Year’s Upfronts

Author

Katie North-Fisher

Director, Corporate Communications

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